You've decided to sell on your own — and I respect that. Plenty of Downriver owners try it, and some pull it off. The ones who do have a plan: they price it right, they do the homework before a buyer ever walks in, and they protect themselves at the closing table.
I'm Robin Guajardo, a local Realtor with Real Estate One — 19 years and 517+ sales Downriver. I built the free FSBO Toolkit to hand you the same pre-sale checklist and pricing discipline I use on my own listings. No pressure, no pitch. If you sell it yourself and keep every dollar — good. I'd rather you do it well than watch it go sideways.
The "Sell It Yourself the Right Way" guide + pricing and pre-sale checklists. I'll send it right over — no obligation.
How to pull true comparable sales for your street — not a Zestimate — and set a number that draws offers instead of scaring them off. Overpricing is the #1 reason solo sales stall.
Permit history, square footage on file with the city, title and lien check, flood-zone position. The quiet issues that don't show up until they blow up a closing — and how to catch them first.
Where buyers actually look now, how to handle showings and buyer's agents, and the truth about what a yard sign and one listing site can and can't reach.
Disclosures, the purchase agreement, inspection and appraisal negotiation, and the safety basics for showing your own home to strangers. This is where solo sellers get hurt — and where it's avoidable.
"I'm not here to talk you out of selling it yourself. I'm here to make sure that if you do, you keep your price and your peace of mind."
Completely free, and no. I built it because plenty of owners want to try selling on their own, and they deserve to do it well. I'll send it personally and leave you to it. If you ever want a second opinion on an offer or the market, you reach out — that's the only "next step" here.
Yes — people do it. It comes down to three things: pricing it correctly, giving it enough exposure to reach real buyers, and handling the contract, disclosures, and negotiation without leaving money or protection on the table. The toolkit walks you through all three so you go in with eyes open.
Price. Almost every stalled solo sale is priced on a Zillow estimate or a neighbor's asking price instead of actual closed comps. Too high and it sits; too low and you hand a stranger your equity. The guide shows you how to find the real number for your street.
You can absolutely work with a buyer who has their own agent — you'd just agree in writing on how that agent is paid. The toolkit explains how that works so a represented buyer doesn't catch you off guard or out-negotiate you. Being unrepresented shouldn't mean being outmatched.
Honest answer: sometimes, not always. Saving the commission is real — but national studies have long shown FSBO homes tend to sell for less, partly because buyers know you're unrepresented and negotiate harder. Whether it pencils out for you depends on your price, your market, and your negotiating room. I'd rather you run those numbers clearly than guess.
Only me. Your information is never sold, shared, or handed to a lead company or investor. You're reaching one local Realtor who genuinely wants you to sell well — with or without me.
If you're selling your home For Sale By Owner in Downriver, you've found someone who'll shoot straight with you. I'm Robin Guajardo, a Realtor with Real Estate One — 19 years and $57.8M+ in Downriver sales across Wyandotte, Trenton, Taylor, Southgate, Riverview, Woodhaven, Allen Park, Lincoln Park, Brownstown, and Romulus. My whole approach is zero surprises — the pre-sale research, the honest pricing, the protection at closing. This toolkit is that same discipline, handed to you free. Sell it yourself and keep every dollar. And if it ever gets bigger than you want to carry alone, you know exactly who to call.
Start with the free toolkit. When you want a second set of eyes — this week or after a few showings — I'll be right here.
Send Me the Free ToolkitRobin Guajardo is a licensed real estate salesperson with Real Estate One — not an attorney, CPA, or financial advisor. The FSBO Toolkit and this page are general information to help you sell your own home; they are not legal, tax, or financial advice, and they don't create an agency relationship. For contract, title, and tax questions specific to your sale, please rely on a real estate attorney and a tax professional.
There is no cost or obligation to receive the toolkit or to talk. If you later choose to list with Robin, real estate commission is paid at closing from the proceeds — never up front — and all terms are agreed in writing first.